Curious how to write better AI prompts? Go behind the scenes as I test prompt structures, model responses, and instruction depth to boost lifecycle marketing performance.
Behind the Screens: AI Prompt Testing
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The Evidence Room
Insights from the Inbox Detective
A blog for marketers who’d rather work from data than guesswork. Smart. Scrappy. Email obsessed.
Newest Entry in the Evidence Room
Email Segmentation Glow-Up (Thanks, AI)
AI is reinventing email segmentation. Discover how smart marketers are moving beyond static lists to dynamic, behavior-based targeting.
AI-Powered Lifecycle Marketing, Part 2: Future-Proofing Your Strategy
Explore how ethical AI, strategic insight, and human creativity work together in future proofing lifecycle marketing. Learn how to stay relevant and trusted in an AI-driven world.
AI-Powered Lifecycle Marketing: Current Tools and Tactics
Discover how AI-powered lifecycle marketing tools can drive smarter campaigns, boost retention, and personalize your customer journey at scale.
AI-Powered Email Personalization
AI-powered email personalization is reshaping lifecycle marketing, from onboarding to retention. Learn how to deliver smarter, 1:1 customer journeys at scale in 2025.
Smarter Email Segments with AI
Discover how AI segmentation is transforming email marketing. Learn about real-time behavior tracking, predictive models, and emotional intelligence strategies to drive stronger engagement and higher ROI.
AI Driven Lifecycle Marketing
AI is changing lifecycle marketing. Learn the top AI trends like predictive analytics, personalization, intelligent email automation, and more—plus expert predictions for the future.
Retention on Autopilot
Struggling with learner retention? Discover how automation can help you boost engagement, reduce churn, and build a thriving learning community.
Key Metrics for Lifecycle Marketing ROI
You’ve built automated workflows, personalized customer journeys, and optimized engagement strategies. Are they actually delivering measurable growth? As an EdTech leader, you need clear, data-driven insights to ensure your efforts drive real business results....
Inaccessible Emails Are Costing You
Failing to make your emails accessible could be costing your brand trust, engagement, and revenue. Learn how digital accessibility impacts reputation, DEI efforts, and compliance. And why fixing inaccessible emails is a smart business move.
Accessible Emails Boost Engagement
You spend hours perfecting an email, hit send, and then... silence. No clicks. No replies. Your message disappears like a forgotten sock behind the dryer. What if your emails aren’t ignored but inaccessible? [ez-toc] The Engagement Gap: Why Your Emails Aren’t Reaching...
About Jeannette
